Twitter basics for small business owners

It’s always good to re-read the basics. If your still having trouble with Twitter, give this a read!


Twitter basics for small business owners

Twitter is one of the most popular and effective social media tools, yet many find it too complex to use. There are a few things that are specific to Twitter, but once you have the basics right you will start to see the great benefits. Here is a simple overview of what you need to know to make the most out of it:

  1. Twitter terminology


  • 140-character messages used for sharing on Twitter
  • Registered users can read and post tweets, unregistered users can only read them


  • Forwarding a tweet by users
  • Both tweets and re-tweets are tracked an indicate content popularity


  • Users subscribing to other user’s tweets
  • Subscribers are known as “followers“
  • When you choose to follow another Twitter user, that user’s tweets appear in reverse chronological order on your main Twitter page


  • Users can group posts together by topic or type by use of hashtags –…

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